Increase your profits without spending more

Example 1: Lower your costs by eliminating ineffective campaigns

AxROI identifies campaigns that don't bring you sales. You can lower your costs and increase your profits by eliminating these campaigns.

	Before using AxROI	After using AxROI
Revenue:	$10,000	$10,000
Advertising costs:	$8,000	$5,900 (-$2,100)
Profit (revenue - costs):	$2,000	$4,100 (+105%)
ROI (revenue / costs):	125%	169%

Your additional profits with AxROI: $2,100

In this example, AxROI found several pay per click ads, banner ads and newsletter ads that didn't convert to sales. Just by stopping these ads, profits increased from $2,000 to $4,100 (+105%).

Example 2: Reinvest your savings in your successful campaigns

By investing the savings in your existing profitable campaigns, you can increase your profits even more.

In the following example, our advertising budget stays the same. We just moved the saved $2,100 from the terminated campaigns of the first example to our profitable campaigns.

	Before using AxROI	After using AxROI
Advertising costs:	$8,000	$8,000
ROI:	125%	169%
Revenue (costs * ROI):	$10,000	$13,559 (+$3,559)
Profit:	$2,000	$5,559 (+177%)

Your additional profits with AxROI: $3,559

By both eliminating money-draining advertising campaigns (see example 1) and using the saved money for profitable campaigns, we earned a total profit of $5,559.